📡 Broadcasts: What is a Broadcast?
Introduction
A Broadcast is a one-time campaign used to communicate occasional updates or promotions to your guests. Unlike automated campaigns triggered by guest journey events, broadcasts are manually scheduled and typically sent for special announcements—such as a weekend restaurant offer or a one-time event.
Broadcasts share a similar setup structure to Campaigns in the Guest Journey module. If you’re familiar with campaigns, you’ll find broadcasts easy to configure as well.
🧠 Main Concept
A Broadcast is a manual, single-send message campaign. It allows you to:
- Choose one or more communication channels (SMS, WhatsApp, Email).
- Craft a custom message.
- Select a target guest group or profile filter.
- Send it at a specific time, ideal for marketing or operational updates.
📌 Use Cases
- Special restaurant offers (e.g. Weekend Promo 🍽️)
- Spa or wellness promotions
- Last-minute room upgrades
- Event reminders or property updates
- Holiday greetings or seasonal messages
✅ Conclusion
Broadcasts are a fast and flexible way to engage with your guests for special events, updates, and one-time promotions. With multi-channel options and an easy-to-use setup, they allow you to maintain high guest engagement while staying efficient in your communication.
Please contact us through the ‘Talk to Us’ on the left Menu in the platform or through the Bookboost Support email at support@bookboost.io if you have questions or need additional support. 💬